The web design Glasgow companies offer Web design and SEO services for companies based in Glasgow, Scotland, across the UK and worldwide. They are focused on small business and offer a range of SEO services in four categorical packages. As an offering from Web design company Glasgow, let us try to understand the features in their packages and appreciate the need of them for effective e-presence of the business.

·         Site Optimisation (Code Re-Written) – Search engines picks up site when they find the search item in the code of the site written in particular style. Therefore, even the best content, needs to be aware of the fact and redesign the codes if necessary.

·         Keyword Research – Reading customer mind and aligning the product/offering. Customer is searching with a phrase or keyword, it is important to understand and target them for best results.

·         Competitor Analysis – Many competitors may have targeted the same customer base with similar keywords. It is important to do an analysis to derive a strategy for the same.

·         Top Related Business Listing (DMOZ Included) – Online directory listing especially DMOZ is almost a must for any business.

·         Copy Writing of Content – This refers to promotional but creative and meaningful content service to keep customer engaged with the site.

·         Article Releases – A part of promotional activity. Any business needs to focus on constant supply of quality contemporary contents in the domain in the form of articles.

·         Press Releases – A part of copy writing exercise.

·         High PR directory submission with targeted keywords – Classified PR Directory listing

·         One Way Link Building (PR 3+) and Two Way Link Building – Links are seen as positive votes by search engine and thus helps to promote the site.  There are different techniques of link building and both are equally important and essential.

·         Business Directory Install – This is needed for link building exercise

·         Webmaster Tools Google, Yahoo, and Bing – All the big giants offer very powerful webmaster interface for effective planning, security, customer and vendor analysis. It is important to understand and use them as an ongoing exercise.

·         Google Analytics (1 Hour Training) – Google Analytics is a very powerful tool to analyse website visitor and their demographic pattern for example region, most appealing pages, bouncing rate etc. It helps you to identify the pattern and likings of customer and align business accordingly.

·         Manual Forum Posts – Posting on regular business forums and represent the company in the industry to showcase the contemporary relevance.

·         Blog Posting (DOFOLLOW) – An approach to build content with the involvement of customer. It is a latest buzz in SEO and online marketing to promote the content and spread the word.

·         Search Indexing Assistance (Rob